Morph International Research

Morph International Research is rated 3 out of 5 in the category market research. Read and write reviews about Morph International Research. Morph International Research is a full service agency for market research, market and marketing strategy. Morph is a flexible network organisation with a small core team with seniors and a broad base of expert partners, nationally and internationally, bringing in knowledge on the fields of research, datamining, moderation, strategy and customer relations. As experienced researchers and consultants, we understand your business and the challenges you are faced with. We will give you all the tools, guidance, and support that you need to make strategic and operational decisions. Services: In the last 15 years Morph carried out hundreds of research projects whereby the outcomes have been used to: Explore markets & build business cases Transform insights into ideas, concepts and business opportunities Improve the customer satisfaction and NPS scores Build relationships between companies and its customers Substantiate marketing and investment decisions EXPERTISES: Growth strategy Research Topics: market opportunities, proposition, market segmentation, go-to-markets, commercial due diligence Customer focus and customer experience Research Topics: engagement, trust, loyalty, customer journey, drivers for behaviour, satisfaction, customer experience, relationship models Business development Companies use research outcomes to develop new concepts/products/campaigns that tap into new values, generations and market opportunities Research Topics: product and concept development, concept testing, channel development-marketing, innovation Accountability Research Topics: effectiveness of marcom initiatives, non-response studies, evaluation of sponsorships, events and direct marketing initiatives Tools and techniques Market research tools (Online & offline like CAPI, CATI), Innovation sessions, Expert interviews, Online survey reporting, Focus group sessions, Desk Research, Benchmarking, Network meetings, Partner search